Offtakers, exporters and marketers

Every grower in your supply base, on your standard.

ORTH applies your protocol on every supplier's plot, records adherence in season and checks residue limits before the truck loads.

Your name goes on fruit grown by other people, so their consistency is your consistency. Today your protocol leaves your technical team as a document, and each grower applies it their own way until the next audit.

ORTH puts an agronomist on every supplier's phone, working from your protocol, and shows you adherence by crop and supplier in season, before the audit.

Today, and with ORTH

Your protocol on every farm that grows the fruit.

How an exporter’s technical team reaches its growers today, and how it reaches them with ORTH.

Today
With ORTH
Technical advice
A visit a few times a season, WhatsApp threads and phone calls in between. The answer arrives weeks after the question.
ORTH answers every grower’s question from your protocol in minutes, every day, in their language. Your technical team is tagged in on the questions that need judgment.
The standard
Written once in the specification. Each grower applies it their own way until the next audit.
Built into every recommendation: approved inputs, residue limits, pre-harvest intervals and the buyer’s specification, checked before the tank is filled.
Adherence and exposure
Known at the audit, or when a load is refused.
Adherence and exposure by crop, country and supplier, in season, aggregated on one dashboard.
The record
Notebooks, WhatsApp threads and staff memory.
Every question, decision and application recorded on the block. Exportable at any time.
Cost per piece of advice
A technical visit, fully loaded: flights, days on the ground, per diem.
A seat per grower per year, at a fraction of one visit.
How you use it

What you get with ORTH.

Growers ask ORTH and get your protocol back, on their plot, in their language, between visits.

Every spray checked against the residue limit and pre-harvest interval for the destination market, and against your buyer's specification where it is tighter than the regulation, before the tank is filled.

Protocol adherence by crop, region and grower cohort, and residue exposure before harvest, in season. Each grower's operational detail is visible only to that grower.

Application records written block by block as the work happens, ready for the buyer's audit and the certification file.

Crop development by region through the season. A region running late shows up early, and you call volume and timing ahead.

What it is worth

Advice every day, at a fraction of the visit.

What ORTH is worth to an export network.

1,000× cheaper

Technical advice at USD 1 per recommendation instead of USD 1,000 per technical visit.

Every day

Growers get an answer every day instead of a technical visit once a quarter. 90 times the contact.

15% less water

Irrigation water cut by more than 15% by calculating evapotranspiration daily instead of averaging it weekly.

Where to start

How it starts.

Your own operations first: your agronomists validate ORTH against your standards on your crops.
Your technical team works on a private instance with your protocols built in.
Then your growers, region by region. You buy their seats or they buy their own. Adoption shows on a dashboard both teams see.
Citrus and melon · Spain, Peru, South Africa, Brazil · Citri&Co

The protocol travels with the fruit, not with a visit.

Citri&Co grows citrus and melon on more than 30,000 hectares across five countries, and around 6,000 partner growers supply 60% of its Spanish citrus output. It buys the licences and gives ORTH to those growers, so its protocol reaches every one of them between visits. The grower gains an agronomist. Citri&Co gains adherence. Neither depends on who happened to be in the field that week.

Citri&Co · Reference published with consent
The right plan

Enterprise, for the exporter and its growers.

Your growers on the same terms as your team.

Field Enterprise

For a group, a network and its growers.

Strategic Partner: your growers on the same terms as your team, with a dedicated success team.

  • Your specification and destination-market MRLs behind every grower’s answer.
  • Your protocols behind every answer, on every farm.
  • A private instance. Your data, exportable at any time.
  • Validated by your own agronomists before rollout.

Your standard, on every grower's hectare.